News & Views
of the firm
PSG - OL: "We won't mourn him"... Mbappé and Paris, we love each other like we leave each other
While Kylian Mbappé could play his last match for PSG on Saturday, in the Coupe de France final,...
VAE SOLIS TRAINS IN GENERATIVE ARTIFICIAL INTELLIGENCE
Vae Solis Communication, a communications strategy consultancy, has trained its fifty employees in generative artificial intelligence and...
Euro 2024: How to update Didier Deschamps' (slightly) outdated list?
As the French national team coach announces the list of players for Euro 2024 on the 20...
Experts: The economic stakes of Xi Jinping's visit to France - 07/05
On Tuesday, May 7, Philippe Manière, President of Vae Solis Communications, Guillaume Poitrinal, founder of W.O.2, and Gilles Raveaud,...
Social networks: politicians are not influencers
Last March, Gabriel Attal created his account on the BeReal social network. Emmanuel Macron took up the hijacking of...
"The slightest faux pas can lead to a challenge": when social networks make life hell for...
Companies are now obliged to react as quickly as possible to avoid the spread of controversy and bad buzz ....
Debt, deficit: should the ultra-rich pay?
They're rich, very rich. They have yachts, jets, servants, numerous properties, and their fortune is...
The Olympic Games will be a potential factor in abstention at the European elections
On June 9, 2024, the single round of European elections will be held in France. Just seven weeks later,...
Mbappé's departure: TF1 news, presidential address, piñata... How Kyky will announce his departure to Real
Kylian Mbappé has given Nasser Al-Khelaïfi his decision. He will leave PSG in June. It remains to be seen how...
Guillaume Gallix joins the Management Committee of Vae Solis Communications
Guillaume Gallix has been promoted to consulting director at the communications consultancy headed by Arnaud Dupui-Castérès and Philippe...
Experts : Reindustrialization, the right direction?
On Tuesday December 12, Mathieu Plane, Deputy Director of the Analysis and Forecasting Department at OFCE, Philippe Manière, President of Vae...
Social networks: how to speak out and avoid losing your job like Paddy Cosgrave
On social networks, it's not always easy to find the right tone, or to know which topics to...
Thomas Piketty and Philippe Manière: Argentina, the lessons of Javier Milei's election
Economist Thomas Piketty and Vae Solis Communications founder Philippe Manière are today's debaters, on the theme of...
Jean-Claude Mailly x Philippe Manière: Social Conference: how can we make work pay more?
Our debate of the day: "Social Conference: how can we make work pay more?" With Jean-Claude Mailly, former General Secretary...
And now ... Saturday, September 30!
"Et Maintenant!" opens the debate and reviews the week's news. For this new issue, Steve...
Julia Cagé x Philippe Manière: Is a newspaper a business like any other?
Today's topic: "Is a newspaper a business like any other? Julia Cagé, economist, specialist in media economics. Philippe...
Céline Clément-Petremann (Vae Solis): "It's in the interests of the justice system to show what it does and how it works.
Vae Solis, one of France's long-standing players in legal crisis communications, has just acquired a new talent: Céline Clément-Petremann.
EVENING VISITORS
Frédéric Taddeï and his guests debate the major issues of the 21st century in #VisiteursDuSoir.
Artificial intelligence: "In the United States, we are entering the first campaign of immediate and perpetual voter satisfaction".
AI will feature prominently in the US presidential campaign in 2024, with fake videos produced by the opposing camp....
Philippe Manière: "Ransacked crops, we're uprooting civil peace!"
TRIBUNE - In Pont-Saint-Martin, near Nantes, radical environmental activists ransacked experimental greenhouses for environmental purposes. The...
Experts: Financial crisis: are banks in danger?
Philippe Manière, President of Vae Solis Communications, Gilbert Cette, Professor of Economics at Neoma Business School and Jean-Pierre Petit, President, Cahiers...
"In the name of the planet, the European Union risks depriving the poorest people of a roof over their heads".
On March 14, the European Parliament adopted a directive aimed at renovating 40 million buildings by 2030. The aim is to...
Experts: Batteries, Volkswagen puts pressure on Europe
Philippe Manière, President of Vae Solis Communications, interviewed Patrick Artus (Natixis) and Christian Chavagneux (Alternatives Économiques) on the...
The closure of Vice France marks the end of the alternative web culture of the 2010s
For Anthony Gibert, consulting director, and Luca Pozzo, senior consultant, the closure of the French branch of Vice, the media company made famous...
Three employees join the management committee
Anthony Gibert, Jawad Khatib and Florian Ridard have been entrusted with missions dedicated to accompanying managers, as part of...
Les Informés: France at a standstill on pensions, Palmade affair and PSG in doubt
Olivier de Lagarde and his team debate the news of Sunday February 12, 2023.
Global growth to be better than expected in 2023
Philippe Manière, President of Vae Solis Communications, talks to Ludovic Subran (Euler Hermès / Allianz) and Benjamin Coriat (Université Paris...
In 2023, communication must become preventive
Consulting director Florian Ridard and senior consultant Guillaume Gallix spoke to Décideurs magazine about the challenges of...
Europe's sovereignty - Westerners get more involved in the war in Ukraine
Philippe Manière, President of Vae Solis Communications, talks to Sylvie Kauffmann (Le Monde), Christine Ockrent and Daniel Cohen (École Normale...
Showing Benedict XVI's body is part of the Church's communication strategy on death
Anthony Gibert, consulting director, and Jean-Benoît Harel, consultant, publish an article in La Croix on the communications strategy of...
Public affairs: the return of the Senate...
Considered a bastion of stability thanks to its specific voting system, the upper house of the French Parliament is slowly but surely...
New finance, new rules: towards universal sustainable standards
Against a backdrop of widespread ecological and social awareness, the establishment of reliable, universal standards is becoming crucial to the assessment of...
MiFID II: chronicle of a death foretold
Mifid II will remain a textbook case of the perverse effects of public policy. Aware of its negative consequences, the European Union is taking steps to turn back the clock... a move that seems largely illusory. Faced with...
Media: the newsletter makes a comeback
The queen of the Internet in the 2000s, the newsletter has seen it all: a meteoric rise, then a dizzying fall. But now it's making a comeback... The French are exchanging...
Employer brand communication: a strategic tool for attracting talent
Employer brand communication has become strategic. Because companies are struggling to recruit young graduates and experienced executives alike, but also because they want to showcase their positioning and highlight their own culture Nearly...
Alumni Portrait
Sophie Dulibeau - Director of Institutional and Media Relations, Bpifrance "Do you know Sophie? Sophie and I met ten years ago...
AI and crisis management: because crisis is also emotional, the role of the human being is irreplaceable
Artificial intelligence-based tools are developing rapidly in the field of operational crisis management - traditionally closely linked to information systems - but also in the related fields of...
IA: You don't start a letter with "I".
Among the major challenges posed by the advent of Artificial Intelligence, the question of increasing employee skills remains...
AI heralds the age of the augmented consultant
The consulting (communications) business will undoubtedly undergo a major and rapid revolution by increasing the capacity to produce more and better thanks to AI and by making the human relationship, more than ever, the irreplaceable heart of our business....
Cédric Villani: "Chat GPT is a huge breakthrough in usage... without a scientific revolution".
Mathematician and winner of the prestigious Fields Medal, former Member of Parliament for Essonne and former President of the French Parliamentary Office for Science and Technology (OPECST), Cédric...
When territories form a coalition: the new impetus of local public affairs
While members of parliament are losing influence, local representatives are gaining more every day. The fragmentation of the National Assembly since June...
"Buzzing twenties: a name for our times?
Chrononymy" is the art of giving a name to each of history's most important eras... It's impossible to know what our own will be called one day, but as we explore the question,...
Communication war in Africa: how France let itself be seduced
France's ties with its former colonies have always been complex. Shaped by ambitions and personalities...
"Bedbugs: Anatomy of a psychosis
"France is scared! The summer of 2023 has plunged the country into a climate of anxiety... and stinging. Infestation, escalation, stupor, psychosis...
The BANANA phenomenon: what regime for companies and local authorities?
In France, the BANANA (Build Absolutely Nothing Anywhere Near Anyone) phenomenon is gaining momentum, profoundly influencing the strategy of companies and local authorities in...
Behind the scenes of negotiations between social partners... as seen by Medef
Held behind closed doors, the negotiations between the social partners bring together representatives of employers' organizations and trade unions representing the national inter-professional level (Medef,...
3 questions to Wallerand Moullé-Berteaux
Founder of Le Crayon media Le Crayon is a new digital media created in 2020 that accumulates more than 40 million views each month on Instagram, YouTube, Facebook, LinkedIn,...
"Fake news": a global threat of AI to liberal democracy?
In 2024, half of the world's population will be called to the polls: this year, votes will be cast in the United States, India,...
Internal investigations and negotiated justice: what communication strategies should be considered?
In full swing for several years now, internal investigations and negotiated justice procedures are putting companies in tricky situations where...
CJR: Communications from an exceptional trial
From November 6 to 15, 2023, the unprecedented trial of a serving minister before the Cour de Justice de la République (CJR) will have been marked by the paradoxical omnipresence of...
Interview David Colon
David Colon, professor at Sciences Po Paris and specialist in the history of propaganda and persuasive communication techniques,...
Edito 365 2024
There are years when choosing the cover story (and therefore the front page) of our magazine gives rise to hesitation, even debate. This is...
365 Editorial
Change(s)... The word "change" has many meanings. Some are sudden and spectacular: the start of the war in Ukraine was one of the most...
Keynote Speakers: Pierre Louette and Nicolas Barré
Pierre Louette, CEO of Les Echos-Le Parisien, and Nicolas Barré, Editorial Director of Les Echos, share their views on the transformation of the major...
How local news websites compete with the powerful regional press
They're called Actu Toulouse or Made in Marseille, and they're the symbol of an information revolution in regional France. Faced with a powerful regional press, local web sites, the little fingers of the...
The Sanna Marin affair: how can a politician be both exemplary and "real-life"?
It was one of the most spectacular media crises of 2022: in the middle of August, a private video of the Finnish Prime Minister, Sanna...
Qatar: How do you communicate in a fast-changing society?
At the end of 2022, the hosting of the Football World Cup enabled Qatar to demonstrate that it was now a player to be reckoned with from a cultural, economic and...
Filming everyday trials, a paradoxical remedy for show justice?
On Wednesday October 19, 2022, for the first time, the French public service broadcast daily trials. The unfiltered capture of the life of a courtroom offers a...
INTERVIEW MICHEL DIDIER - REXECODE
Thirty years of economic analysis: Michel Didier, Honorary Chair of Economics at the Conservatoire National des Arts et Métiers, and special advisor to Rexecode after more than three decades at the helm of the...
Between backlash and greenwashing, ESG in all its states
Between suspicions of "greenwashing" and accusations of "wokism", asset management companies are faced with contradictory injunctions and are seeking the right positioning for their ESG strategy. Investment in CSR has...