Regional News Channels: A Communication Channel Worth Nurturing
Les « éléments de langage » nationaux ne suffisent plus à une communication efficace. C’est au contact des réalités locales qu’on mesure s’ils tiennent la route… BFM Lyon, BFM Marseille, BFM Grand Lille, Figaro Île-de-France ou encore NOVO (lancée le 1er septembre 2025 par Ouest-France) : les chaînes d’information régionales montent en puissance. Si leur audience n’est évidemment pas celle des grands réseaux nationaux, elles ont leur public… mais aussi leur vocation […]
Losc vs. Real Madrid: “His relationship with the French is severely damaged”… How can Kylian Mbappé repair his image?
AI and journalism: je t'aime, moi nonplus...
The deployment of tools such as ChatGPT has democratized the instant production of content, and many journalists are wondering about the future of their profession, which is both facilitated and threatened. "No digital transformation is without consequences". That's what RobStones, CEO of the Onclusive group, said after announcing that more than 50% of its workforce in France would be replaced by artificial intelligence (AI). Onclusive is not a [...]
Experts: Savings, where to find them? - 05/03
Gilles Raveaud, Senior Lecturer at the Institut d'Études Européennes de Paris-8 Saint-Denis, Patrick Arthus, Economic Advisor at Natixis, and Philippe Manière, President of Vae Solis Communications, gave their views on how to find the famous ten billion euros in savings required by the decree cancelling appropriations that was published in the Journal Officiel, in the [...] programme.
